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Great Expressions Announces New Vice President of Operations

August 10, 2015

ATLANTA, GA – August 10, 2015 – Great Expressions Dental Centers (GEDC), a leading dental service organization, today announced the hire of Dr. Olivia Croom as Vice President of Operations. Dr. Croom has more than 20 years of dental experience, including practicing dentistry and managing office operations, and will be overseeing office operations over a portion of the offices in the Atlanta-area.

In her new role, Dr. Croom’s main goal is to ensure effective operations in regional offices resulting in exceptional patient care. To maintain the high-level of care provided by GEDC, Dr. Croom will be responsible for working with the Atlanta Clinical Partners to ensure staff is getting the proper operational direction, support and training needed. In addition, Dr. Croom will help drive GEDC’s community involvement as well as help maintain and further improve brand standards.

“Dr. Croom is going to make a great addition to our team,” said Greg Nodland, chief operating officer at Great Expressions Dental Centers. “Her educational background, which includes both a dental degree and a business degree, her extensive background in the dental services industry and business operations will be extremely valuable, especially in this role in Georgia. We are eager to see what she will do and how she will assist and grow our Atlanta-area offices.”

Prior to joining GEDC, Dr. Croom was executive director of general dentistry for Deliver Dental Solutions. There, Dr. Croom lead operations for the general dentistry department and develop strategies for expansion projects for satellite sites. She started her career as a dentist while making her way to senior vice president of operations at CSHM Health Management and director of dentistry at Oakland Primary Health Services. Croom received her Doctor of Dental Surgery and Master of Business Administration from University of Michigan.

About Great Expressions

For nearly 40 years, Great Expressions Dental Centers (GEDC) has been a leader in preventative dental care, orthodontics and specialty care with local offices in Connecticut, Florida, Georgia, Massachusetts, Michigan, New Jersey, New York, Ohio and Virginia. One of the largest privately owned dental service organizations in the United States, GEDC is consistently recognized for contributions to improving oral health through quality and safety initiatives, affordable dental care services, patient convenience, research and more. For more information, go to


Kim Tassie
Lambert, Edwards & Associates

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